Smart Commerce Management and Team

Smart company. Smart management: Smart Commerce is managed by former Intershop board members who are well-known in the industry. They bring many years of retail and eCommerce experience to the company.

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Our Management

We see our company as a place where people come together to share a common interest and values and to be active members of that company. The success of our company is the result of the joint commitment of our employees. Values such as self-determination, mutual trust, openness and honesty, integrity, team spirit, commitment to quality, sustainable human resources development and independence are the firm guiding elements of our corporate culture, the "Smart Way". These values guide us in the imple­mentation of our corporate goals, which describe a fundamental attitude towards profit, customers, field of activity, growth, employees, management style and social responsibility.

Frank Schneider

EXECUTIVE BOARD /BOARD OF DIRECTORS, COO SMART COMMERCE SE

Frank Schneider studied technical computer science at the University of Cooperative Education in Karlsruhe from 1989 to 1992. During his studies he already worked in the field of software and hardware sales in the Karlsruhe area. Subsequently, Mr. Schneider was responsible for setting up and supporting NeXT systems at Cube Informations­systeme GmbH in Stuttgart. After only two years, he took over the management of the company, which was meanwhile engaged in software development in the field of web-based applications and document archiving. In 1997, the company was taken over by Intershop in Jena and a Professional Services branch was successfully founded in Stuttgart under Mr Schneider's management. Between 2008 and 2013, the number of employees increased very strongly and record results were achieved. In 2013, Frank Schneider joined the management team as Chief Operation Officer.

Ingo Körber

EXECUTIVE BOARD, COO SMART COMMERCE SE

Ingo Körber studied electrical engineering at Ulm University of Applied Sciences, majoring in technical computer science. In 1993 he started his career as a software developer and project manager at Telenet Munich. In 1998, he joined the Technical Research Team at TPS Labs, where he was responsible for the product development and technical conception of a web-based CRM solution. In March 2000, he founded the company eCube in Munich together with three of his TPS Labs colleagues. In 2003, Mr. Körber entered into a partnership with SAP Hybris in the field of eCommerce. Together with Nils Neugebauer, he founded niin GmbH in Leipzig in 2015 and continued the successful implementation of SAP Hybris solutions in wholesale. The merger with Smart Commerce SE followed in 2017. With the merger, niin GmbH board member Ingo Körber becomes part of the Smart Commerce board as COO.

Our Supervisory Board

The Supervisory Board is chaired by Claudia Rothe, Managing Director for Finance, Controlling, Legal and Insurance and Information Technology of the fischer group of companies.

Claudia Rothe

CHAIRMAN OF THE SUPERVISORY BOARD SMART COMMERCE SE

Claudia Rothe studied economics at the University of Hohenheim, majoring in foreign trade and business taxation. After graduating in 2000, Ms. Rothe began her professional career at Ebner Stolz & Partner in Stuttgart, where she successfully passed the tax advisor exam in 2004 and the auditor exam in 2006 and was appointed authorised signatory in 2007. After working for several years as an auditor and tax consultant, Ms Rothe joined the fischer group of companies in 2014 and was responsible for the group's global treasury, accounting and tax department in her role as head of finance. Since January 2017, Ms Rothe has been responsible for the areas of finance, controlling, legal and insurance of the fischer group of companies as Managing Director.

Dr. Ludger Vogt

Dr. Ludger Vogt

MEMBER OF THE BOARD SMART COMMERCE SE

Dr. Ludger Vogt studied computer science at RWTH Aachen University and received his in 1992 in the field of information management. After several positions at Oracle & Daimler Crysler, among others, he moved to Intershop in Intershop in 1999. There he held various management positions and was instrumental in restructuring Intershop in 2007. Thanks to this, Intershop was able to significantly increase product sales and expand its international sales activities. 2008 Dr. Vogt was appointed to the Management Board for Sales and Consulting. In 2012, Ludger Vogt founded Smart Commerce SE. 

Matthias Schneider

MEMBER OF THE SUPERVISORY BOARD SMART COMMERCE SE

Matthias Schneider studied business informatics at the Duale Hochschule in Stuttgart. During his studies he already gained eCommerce experience at businessMart AG. After completing his studies, Mr Schneider began working for nexMart GmbH & Co. KG in project management and business development. Since 2017, Matthias Schneider has been working at fischerwerke GmbH & Co. KG responsible for the e-commerce division. In his current position as divisional director digital services, he is responsible for e-commerce services as well as new digital business models.

Jana Haase

JANA HAASE

EMPLOYEE REPRESENTATIVE ON THE SUPERVISORY BOARD OF SMART COMMERCE SE

After completing her teaching degree at Friedrich Schiller University, Jana Haase worked as a digital marketing manager in performance marketing from 2010 to 2019. In 2019 she started working as a Digital Marketing Consultant for an eCommerce agency. Since July 2021, she has been employed as a Senior Digital Business Consultant for Digital Marketing and eCommerce at Smart Commerce. In her current role, she advises B2B and B2C clients at top management level, develops eCommerce and digital marketing strategies and supports implementation projects in the areas of project management and product owner assistance. Her core competencies include requirements engineering, project scoping, system selection and project planning. She is experienced in workshop conception and implementation as well as employee training. Since June 2024, she has represented the employees of Smart Commerce as an employee representative on the Supervisory Board.

 

Our projects at a glance

Get an overview of our projects in the areas of digital strategy and eCommerce consulting, development of eCommerce solutions and managed cloud services as well as digital marketing.

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Your team at Smart Commerce

Please feel free to contact our experts directly.

Ingo Körber

HEAD OF DIGITAL CONSULTING

Ingo Körber started his career in 1993 as a software developer and project manager at Telenet Munich. In March 2000, he founded the company eCube in Munich together with three of his TPS Labs colleagues. In 2003, Mr. Körber entered into a partnership with SAP Hybris in the field of eCommerce. Together with Nils Neugebauer, he founded niin GmbH in Leipzig in 2015 and continued the successful implementation of SAP Hybris solutions in wholesale. The merger with Smart Commerce SE followed in 2017. Ingo Körber has been COO since the merger and additionally Head of Digital Consulting since 2023.

HEAD OF DIGITAL CONSULTING

Jana Haase war von 2010 bis 2019 war als Digital Marketing Manager im Performance Marketing tätig. Anschließend begann sie als Digital Marketing Consultant für eine eCommerce Agentur zu arbeiteten. Seit Juli 2021 ist sie als Senior Digital Business Consultant für Digital Marketing und eCommerce bei Smart Commerce angestellt. In ihrer aktuellen Rolle berät sie B2B- und B2C-Kunden auf Top-Management-Ebene, entwickelt eCommerce- und Digital-Marketing-Strategien und begleitet Implementierungsprojekte im Bereich Projektmanagement und Product Owner Assistance. Zu ihren Kernkompetenzen gehören Requirements Engineering, Projekt Scopings, Systemauswahl und Projektplanung. Seit Juni 2024 vertritt sie die Mitarbeitenden von Smart Commerce als Mitarbeitervertreterin im Aufsichtsrat und ist Head of Digital Consulting.

Patrick Lorenz

HEAD OF FRONTEND

Patrick Lorenz has over 16 years of experience in software development. He has been Head of Frontend at Smart Commerce since 2023, where he is currently the main person responsible for the KION Group project. In the past, he was responsible for the analysis of previous eCommerce systems at various customers and carried out the planning, architecture and proposal preparation. Patrick has extensive expertise in the implementation of SAP projects, eCommerce projects in B2B, the implementation of payment providers, support in the operation of marketplaces and the coaching of new employees.

HEAD OF FRONTEND

Patrick Lorenz besitzt über 16 Jahren Erfahrung in der Software-Entwicklung. Seit 2023 ist er Head of Frontend bei Smart Commerce, wo er aktuell als Hauptverantwortlicher das KION Group Projekt betreut. In der Vergangenheit war er bei verschiedenen Kunden unter anderem für die Analyse bisheriger eCommerce Systeme zuständig und hat die Planung, Architektur und Angebotserstellung durchgeführt. Patrick verfügt über umfangreiche Expertise in der Umsetzung von SAP Projekten, eCommerce Projekten im B2B, der Implementierung von Zahlungsanbietern, dem Support beim Betrieb von Marktplätzen sowie dem Coaching neuer Mitarbeiter.

Sebastian Wetzel

DIRECTOR SALES AND MARKETING

Sebastian has over 20 years of experience in digitalisation, specialising in eCommerce, CMS and PIM. He started his career at intershop in 2000 before building up partner sales at 3U Telecom AG and tyntec from 2003. In 2012, he founded a startup for baby clothing and accessories, which he resold in 2017. Since 2017, he has been back in the eCommerce sector. There he built up the Leipzig location at dotSource before taking over responsibility for sales and marketing at Smart Commerce in 2021.

HEAD OF SALES UND MARKETING

1993 startete Ingo Körber seinen Werdegang als Softwareentwickler und Projektleiter bei der Firma Telenet München. 1998 wechselte er in das Technical Research Team der TPS Labs und war dort verantwortlich für die Produktentwicklung und technischen Konzeption einer webbasierenden CRM Lösung. Im März 2000 gründete er gemeinsam mit drei seiner TPS Labs Kollegen die Firma eCube in München. Im Jahr 2003 schloss Herr Körber die Partnerschaft mit SAP Hybris im Bereich eCommerce. Gemeinsam mit Nils Neugebauer gründete er 2015 die niin GmbH in Leipzig und setzte die erfolgreiche Implementierung von SAP Hybris Lösungen im Großhandel fort. 2017 folgt der Zusammenschluss mit Smart Commerce SE. Niin GmbH Vorstand Ingo Körber wird mit dem Zusammenschluss als COO Teil des Smart Commerce Vorstandes.

Jana Clauß

HEAD OF FINANCE AND CONTROLLING

After completing her commercial training, obtaining a degree in Business Studies with a focus on IT (Wirtschafts­ingenieurwesen Fachrichtung IT) and gaining practical experience in various companies, Jana Clauß studied at EAH Jena. During her studies, she worked as a working student in the Presales department at Intershop, where she established her first contacts in the eCommerce industry. This led her to join Smart Commerce as a Controller just one year after its founding. Since 2022, she has been leading the team as Head of Controlling & Finance.

HEAD OF FINANCE AND CONTROLLING

Nach kaufmännischer Ausbildung, Wirtschaftsabitur und Praxiserfahrung in verschiedenen Unternehmen, studierte Jana Clauß Wirtschaftsingenieurwesen Fachrichtung IT an der EAH Jena. Während ihres Studiums war sie u.a. als Werkstudentin im Bereich Presales bei Intershop tätig, wo sie erste Kontakte in die eCommerce-Branche knüpfte. Dies führte dazu, dass sie bereits ein Jahr nach Gründung bei Smart Commerce als Controllerin startete. Seit 2022 leitet sie als Head of Controlling & Finance das Team.

Klaus Becker

HEAD OF DEVELOPMENT RESSOURCES

Klaus Becker has been Head of Development (Böblingen) at Smart Commerce since 2020. He started his career in the eCommerce sector with ordering and information systems as well as eCommerce platforms. He has been managing various customer projects for over 20 years. He is an expert in Intershop Commerce Management and also has extensive knowledge in business process analysis, requirements management, quality management, agile project management as well as data supply processes and PIM systems. With over 30 years of IT and 25 years of eCommerce experience, Klaus is a professional in project implementation, software design and architecture.

HEAD OF DEV. RESSOURCES

Klaus Becker ist seit 2020 Head of Development (Böblingen) bei Smart Commerce. Er startete seine Karriere im eCommerce-Bereich mit Bestell- und Informationssystemen sowie eCommerce-Plattformen. Seit über 20 Jahren leitet er diverse Kundenprojekte. Er ist Experte im Intershop Commerce Management und besitzt zudem umfangreiche Kenntnisse in Geschäftsprozessanalyse, Anforderungsmanag., Qualitätsmanag., Agilem Projektmanag. sowie Datenversorgungsprozessen und PIM-Systemen. Mit über 30 Jahren IT- und 25 Jahren eCommerce-Erfahrung ist Klaus ein Professional in der Projekt-Umsetzung, im Softwaredesign und in der Architektur.

Matthias Kallfass

HEAD OF FISCHER PROJECTS

Matthias Kallfass has more than 20 years of experience in the eCommerce sector. He is an expert in eCommerce, architecture, software development and integration. His skills include team management, automated quality assurance, software build and deployment processes and release management. He has worked in customer projects for companies such as BAUR/empriecom, Merck, nexmart, Häfele, Styrolution and fischer. At Smart Commerce, he initially worked as Technical Manager and Software Architect. Since 2018, he has been Head of fischer Projects.

HEAD OF FISCHER PROJECTS

Matthias Kallfass verfügt über mehr als 20 Jahre Erfahrung im eCommerce-Bereich. Er ist Experte in den Bereichen eCommerce, Architektur, Softwarentwicklung und Integration. Seine Fähigkeiten umfassen Teammanagement, automatisierte Qualitätssicherung, Software-Build- und Deployment-Prozesse sowie Release-Management. Er hat in Kundenprojekten für Unternehmen wie BAUR/empriecom, Merck, nexmart, Häfele, Styrolution und fischer gearbeitet. Bei Smart Commerce war er zunächst als Technical Manager und Softwarearchitekt tätig. Seit 2018 ist er Head of fischer Projects.

All services at a glance

Get an overview of our services in the area of digital strategy and eCommerce consulting, development of eCommerce solutions and managed cloud services.

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