Andrea Raab, Customer Service
+49 341 99 15 36 00
Partnership. Stability. Company success: Smart Commerce's mission is to enable long-term eCommerce success for our customers. We achieve this with an excellence team of world-class eCommerce experts.
+49 3641 3 16 10 20hello(at)smartcommerce.de
We offer complete services for planning, implementation and operation of high-end eCommerce platforms. Smart Commerce is dedicated to the long-term online success of its business partners. With experts experienced in eCommerce and special technical know-how on common platforms, Smart Commerce implements all eCommerce-related processes – from the online shop to web analysis. The Smart Way is the corporate culture: all employees are shareholders, designers and controlling bodies. They hold the shares and play an active role in shaping the company, from workplace-specific decisions to corporate values, goals and management principles.
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Permanent and freelance employees
Employee participation in shares. Management holds a further 25%. fischerwerke holds 50% of the shares.
The Smart Way
Shareholder and company structure
Management & Team
eCommerce is our passion. Your success is our mission!
We shape successful digital businesses of the future!
With the foundation of Smart Commerce in 2012, Ludger Vogt took a completely different approach to full-service providers. Here, the focus was not to be on the profit of executives, but on the participation and co-determination of all – and that is still the recipe for success today! We look back on many milestones that have contributed to the success of Smart Commerce and our clients.
In May 2012, Smart Commerce SE is founded by Dr Ludger Vogt. It starts with a team of technical experts and offers planning, building and operating complete eCommerce solutions. The services offered are aimed at medium-sized and large retailers and manufacturers.
Frank Schneider joined the management team as Chief Operation Officer in September 2013. This means that Böblingen has been added as a second location, in addition to Jena (HQ). The first technology partner is Intershop, initially still a Bronze Partner, Smart Commerce is now a Platinum Partner of Intershop AG. Later in the year, Omikron FACT-Finder joins as a further technology partner.
2014 was the second full financial year since the company was founded. Annual turnover increased strongly compared to the previous year (plus 255%), EBIT increased by plus 300% compared to the previous year and the EBIT margin was over 10%, the same double-digit level as in 2013. BAUR Versand becomes a premium customer (Platinum Account).
SC starts building the "empiriecom" platform, which later becomes the first Intershop.
2015 was the third full financial year after the company was founded. Annual revenue increased by 63%, EBIT grew by 134% year-on-year, EBIT margin was over 15%, significantly higher than 2014, and free cash grew by 78%. It was the third year of profitable growth since inception.
The extensive empiriecomproject enables Smart Commerce TEC team to work deeply with Intershop 7.7 before release. On 28.06.2016, release 7.7 of Intershop Commerce Management was published within the Intershop Commerce Suite.
Smart Commerce signs a partnership agreement with SAP to give SMEs, with their specific requirements, access to the high-end eCommerce system SAP Hybris Commerce.
This is followed by the merger with SAP Hybris expert niin under the Smart Commerce SE brand. With the merger, niin GmbH board member Ingo Körber becomes part of the Smart Commerce board as COO.
The company grew by 150% from 2017 to 2018, significantly more than planned. With Spryker, Smart Commerce gains its third major technology partner as a Spryker Gold Partner. Smart Commerce is the first Spryker project to work with Seefelder..
The fischer Professional App developed by Smart Commerce SE is awarded the #digitalchampionsaward on 7 May.
The company has grown 91% in revenue from 2018 to 2019. The share price rises to a high of €6.43 (up 66%).
Smart Commerce SE is awarded "Business Partner of the Year" by Intershop Communications AG in the DACH region.
Further, Smart Commerce SE records record growth: revenue 44%, absolute EBIT 50% and free cash 41% and the highest ever dividend of 50 cents per share.
Smart Commerce becomes Intershop Platinum Partner.
Smart Commerce adds a digital marketing and digital consulting division to its portfolio due to continued growth. At the end of the year, the company has over 70 (permanent) employees.
In the anniversary year, a promising extension for the Intershop Commerce platform was created in cooperation between rooom, Intershop and Smart Commerce. In the same year, Smart Commerce became an official partner of the analytics platform Piwik Pro. EBIT reaches a first-class value of over € 1.2 million (EBIT margin 12.7%).
The share price rises to a new high of € 16.36. In May 2022, Smart Commerce SE celebrated its 10th anniversary!
Would you like to join a company with an attractive shareholding structure, unique values and excellent career opportunities? Get an overview of Smart Commerce, our job offers and benefits now!
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Here you can find exciting insights into our projects.
Shared values. Common goals: Learn more about the 'Smart Way'
Shared ownership. Shared responsibility: Learn more about our shareholding structures.
Our team consists of experienced eCommerce experts. Get to know us now.
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