Digital Champion Award 2019.

Congratulations to the fischer group! The fischer Professional App was honored with the #digitalchampionsaward for the Southwest region on May 7.

Craftsmen are primarily mobile on construction sites. To provide added value directly on-site, Smart Commerce, on behalf of fischerwerke, developed the 'fischer Professional' app. This allows users to quickly research suitable fastening systems and, if needed, purchase them directly through our dealers' online shops. Through an intuitive query of information about the substrate, component dimensions, installation method, and existing loads, users easily find the appropriate solution. 'Whether it's product information, approval documents, or choosing the right fastening solution – our app provides the answer,' explains Matthias Schneider, Managing Director of Digital Services at fischer. He received the Digital Champions Award at a ceremony on May 7 in Stuttgart.

For Smart Commerce SE, this is the first app the company has 100% technically realized. The goal was to improve the user experience and offer valuable solutions to craftsmen on-site.

An expert jury rated the 'fischer Professional' app as outstanding in its usability for customers. Criteria such as the assessment of economic success, innovation in relation to company size, and inspiration for medium-sized businesses were decisive in selecting the winners. The 'DigitalX' initiative, which awards the prize, consists of Deutsche Telekom and the magazine WirtschaftsWoche. The patronage is held by the Federal Ministry for Economic Affairs and Energy. The annually awarded award aims to further advance digitization in regional business.

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