Smart Company. Smart Management.

The Smart Commerce boards include former executives from the Intershop board. They yield longterm retail and eCommerce experience.

Wer wir sind


We consider our company to be a place where people come together to share strong common interests and common values, and to become active members of this enterprise. The success of our business is the result of the joint commitment of our employees. Values such as self-determination, mutual trust, openness and honesty, integrity, team spirit, commitment to quality, lifelong personal development and independence are the main elements of our corporate culture, the "Smart Way". These values guide us when implementing our corporate objectives, which describe a basic attitude with regard to profit, clients, area of activity, growth, employees, management style and responsibility to society.

Executive Board.

Chief Executive Officer (CEO) Smart Commerce SE

Dr. Ludger Vogt

Dr. Ludger Vogt studied computer science at RWTH Aachen University and received his doctorate in information management in 1992. He started his career at Oracle, where he was first responsible for the presales department and later for Oracle Consulting in the former East Germany. He was then responsible for a consulting unit of DaimlerChrysler (debis) Berlin. In 1999, he left Daimler Chrysler to join Intershop in Jena, where he held various management positions until his departure at the end of Q1 2012.

In spring 2007, Dr. Vogt was decisively involved in the restructuring of Intershop initiated by Friedhelm Bischofs. Under his management, the project turnover was increased significantly and the international sales activities were expanded, so that the company has since reported stable sales and profits. In December 2008, Dr. Vogt was appointed Director of Sales and Consulting. Intershop then achieved record results in 2010 and 2011.

Executive board member (COO) Smart Commerce SE

Ingo Körber

Ingo Körber studies Electrical Engeneering at the University of applied sciences in Ulm with the main focus to computer science. During his studies he worked as student trainee at HP and IBM. He started his professional carreer in 1993 as software developer and project manager at Telnet in Munich. He joined the technical research team of TPS Labs in 1998 and ledthe design and product development of a web based CRM.

In March 2000 he founded the company eCube in Munich together with three TPS Labs collegues. In the first years eCubes major focus has been internet applications for CRM and mission critical Java Enterprise systems. In 2003 Ingo Körber started the partnership with SAP Hybris. Since then he was passionate about online sales and eCommerce in whole sale. 2014 he was awarded together with the team "mein Kurrierfahrer" with the first prize for the best pitch of the startups weekend in Leipzig.

Together with Nils Neugebauer he founded the niin GmbH in 2015 in Leipzig and continued SAP implementations in whole sale. For many years he takes care of the company Berner, a leading European trading company for tools and equipment for craftsmen and garages, material and fire protection projects and even chemicals for industrial systems, carwashes and cleaning services.

Executive board member (COO) Smart Commerce SE

Frank Schneider

Frank Schneider studied computer engineering at the Cooperative State University Karlsruhe between 1989 and 1992. During his studies, he already worked in the field of software and hardware sales in and around Karlsruhe.

Subsequently, Mr. Schneider was responsible for the set up and maintenance of NeXT systems at Cube Informationssysteme GmbH in Stuttgart. After only two years, he became managing director of the company, which now dealt with software development for web-based applications and document archiving.

In 1997 the company was taken over by Intershop. Under the successful leadership of Mr. Schneider a professional services branch was founded in Stuttgart. Between 2008 and 2013, the number of employees increased significantly and new record results were achieved.

Supervisory Board.

chairwoman of the Supervisory Board Smart Commerce SE

Claudia Rothe

Claudia Rothe studied economics at the University of Hohenheim with a focus on foreign trade and corporate taxation. After completing her studies with a diploma in 2000, Ms. Rothe began her professional career at Ebner Stolz & Partner in Stuttgart, where she successfully passed the tax consultant exam in 2004 and the auditor exam in 2006 and was appointed an authorized signatory in 2007.

After several years of working as an auditor and tax consultant with clients mainly in the construction, trade, advertising, publishing and automotive sectors, Ms Rothe joined the fischer group of companies in 2014 and, in her capacity as head of finance, was responsible for the group's worldwide treasury, accounting and tax departments.

Since January 2017, Ms. Rothe has been responsible as managing director for the fischer group of companies' finance, controlling, legal and insurance departments. Ms Rothe was responsible for the information technology division as managing director from January 2017 to July 2020.

Member of the supervisory board Smart Commerce SE

Matthias Schneider

Matthias Schneider studied business information technology at Duale Hochschule in Stuttgart. During his studies, he already gained eCommerce experience at businessMart AG. Mr Schneider developed mobile apps for businessMart besides the software development based on Intershop Enfinity.

After successfully completing his studies, Mr Schneider started working for nexMart GmbH & Co. KG in the fields of project management & business development. He later became Head of Product Management, CTO/Technical Director and an authorized signatory of the company and was responsible for all technical departments including development, product management, professional services and IT-services.

Since 2017 Matthias Schneider has been with fischerwerke GmbH & Co. KG responsible for the E-Commerce division. In his current position as Divisional Managing Director for Digital Services, he is responsible for new digital business models in addition to e-commerce services.

Member of the Supervisory Board Smart Commerce SE

Prof. Dr.-Ing. Roland Fassauer

Prof. Dr.-Ing. Roland Fassauer studied Applied Computer Science at the TH Leipzig from 1991 to 1996. During his studies, he was co-founder of Intershop Communications AG in Jena in 1995. Until his retirement in 2005, he was involved at various locations and in various roles, including the creation of the consulting division of the eCommerce software provider. He then co-founded Europe's leading online photo service Pixaco and accompanied its expansion into 14 European countries until its successful exit, a sale to HP in 2006. Also in 2005, he co-founded Mobizcorp GmbH in Berlin, a service provider for digital commerce solutions, in which he is still involved today. In 2015, he assumed the role of CIO at - Decimo GmbH, a FinTech for online invoice pre-financing (factoring).

In addition to these tasks as an entrepreneur, Mr. Fassauer has been invested as a business angel in the Internet and software sector since 2008 and currently has a diverse investment portfolio.

Since 2005, he has been a board member of the Institute for Applied Computer Science at the University of Leipzig (InfAI), which he co-founded. Mr. Fassauer received his doctorate in 2016 on the effect of personalization in eCommerce and was appointed Professor of Product Management at the CODE University of Applied Sciences in Berlin in 2018. Finally, he is active in the social and promotional sector as a Rotarian, as a donator of the Intershop Foundation and as curator of the Leipzig Foundation for Innovation and Technology Transfer.

Member of the Supervisory Board Smart Commerce SE

Felix Geyer

Felix Geyer is the representative elected by the employees on the Supervisory Board of Smart Commerce SE.

As an autodidact, he acquired his specialist knowledge in software development mainly through self-study.

Already during his school days, Mr. Geyer was entrusted with the maintenance of the IT infrastructure and the further development of existing online offers at YAEZ GmbH. As a trainer, he gave lectures at schools on data protection and software development and supported young people in realising their own digital projects.

In his position as software developer Mr. Geyer worked for NETFORMIC GmbH until 2018. During this time he was responsible for the successful implementation of the partner portal of a well-known online retailer.

Since 2018, Mr. Geyer has been employed as a consultant at Smart Commerce SE and is involved in the development of digital business models for the construction and crafts sector.


Challenge us.

Smart Commerce SE

Location Jena:
Steinweg 10
07743 Jena

Telefon: +49 3641 3 16 10 20

Location Stuttgart:
Paul-Lechler-Passage 5
71034 Böblingen

Telefon: +49 711 18 42 01 00

Location Leipzig:
Nonnenstraße 17
04229 Leipzig 

Telefon: +49 341 99 15 36 00